Further East

Home
United Kingdom
London
Further East

The most innovative travel event in APAC 🌏
4 - 7 November 2024 in Seminyak, Bali. Spanning more than 15,000km, from Turkey to the Pacific Islands, Asia is vast.

Otherwise, catch us 365 days a year in
linktr.ee/FurtherEast2024 CEO and Founder of This is Beyond, Serge Dive – creator of PURE Life Experiences, LE Miami and We Are Africa – launched the industry’s first travel trade marketplace dedicated to inbound Asian high-end travel titled ‘Further East’ in 2018. Yet despite its vast array of cultures and landscapes, its breadth of histori

cal context and its billions of habitants, there’s a special harmony that connects the continent; a shared charm grounded in warmth and ritual – chaotic yet deliberate, genuine yet mystical.

“For years the conversation in luxury travel has been about outbound high-net-worth Asian travellers. Meanwhile, the mystical allure of this incredible continent and the increasing desire among high-net-worth consumers – both Asian and from across the globe – to travel to and around Asia has been too long ignored”, says Dive. Complementing This is Beyond’s portfolio of exclusive, niche-luxury travel trade marketplaces, Further East is an invitation-only, one-stop-shop for travel tastemakers, including specialist corporate and leisure buyers and international travel press, to discover a highly curated cross-section of Asian high-end travel product ranging from the bold and contemporary, to the traditional and awe-inspiring, to the wondrous and remote – all the way from Oman to Japan, India to Indonesia. In 2021 Further East expanded to include the entire APAC region, showcasing an even broader range of high-end travel product. The next edition of Further East will take place 7-10 November 2022 in Seminyak, Bali.

11/08/2026

Which Open House Pathway will you take? 👀

Further East 2026 is almost here — and there’s more than one way to step into the week with our brand new Pathway options at this year’s Open House...

🎪 Pathway One: Play, experiment and leave your comfort zone behind. Enter the unknown and forget what you think you know about Open House.

💡 Pathway Two: Explore leadership in times of crisis with a keynote talk, followed by a workshop designed to offer tangible insights and direction.

🍹 Pathway Three: Ease into the Further East atmosphere with music, drinks and a seaside setting — the perfect chance to meet fellow delegates and settle into the FE spirit.

And the best part? Everyone joining Pathways One and Two will come together for Pathway Three at the end of the day.

⏰ The deadline to choose your pathway is Friday 14 August.

Not sure which one to pick? Check your email inbox for all the details and choose your Pathway.

30/07/2026

Last year’s Closing Party set the tone. This year, we’re taking it even Further.

Get ready for a bigger, bolder celebration at W Bali - Seminyak to close out Further East 2026 ✨ We’ve got plenty of exciting news about themes and dress codes to share soon…

26/07/2026

100 days. Suddenly it all seems real…🤩

That’s how long it is until we’re back in Bali for Further East 2026 – bringing together the people, places and conversations that make this community what it is.

Before all of that though, one big date to keep in mind: sales for this year’s FE close in 4 weeks. So now really is the time to make it official!

See you in November 🫶🌴

21/07/2026

FE’s Guide to: New Zealand 🇳🇿

“She’ll be right.”👌 It’s a classic Kiwi saying – an expression of quiet optimism that everything will work out in the end.

We love New Zealand’s humility and embrace of life. But you can still find luxury here, as well as revelations that befit such a remote corner of the world…

This is the only place that grows the silver fern – a plant used by Māori tribes to find pathways at night. It glimmers with reflections of the moon 🌙 🌿 You’ll spot these ferns on signs, jewellery and banknotes around the country.

Travel is woven into New Zealand’s identity. In te reo Māori, Tāpoi means ‘to travel’ – an apt name for one of our Circle members, 🫶 Much like the silver ferns, their bespoke journeys go beyond the expected, bringing travellers closer to Aotearoa’s landscapes, traditions and warm hospitality through experiences designed with genuine local insight.

Quite poetically, New Zealand is also the first place to see the sunrise. Many of the best views are on the northern coastline. Take your pick of properties from who have ultra-exclusive villas in Te Arai and the Bay of Islands 🌅

Local seafood is tremendous, by the way. Delicacies like the greenlip mussel and bluff oyster snare millions of food travellers, some of whom stay forever. presents rooms by the water in one of the most diverse cities on earth – where around one in a quarter full-time residents were born abroad. Head to the Hyatt’s specialist restaurant, Onemata, for a taste of the dock and the ocean ⛵️

On the nation’s Southern Island, the terrain becomes much more spiky and rugged – heaven for hikers. Sheep stations are an iconic sight in the hills. They were built for mass shearing and teams of dogs to herd thousands of ewes 🐑 Our ‘26 Further Easter is set in a converted sheep ranch, unlocking luxury chalets and a grand alpine lodge beside Lake Wakatipu 🏞️

If this is the calibre of what one destination looks like, imagine the rest. Meet APAC’s most exceptional travel brands at Further East 2026. Ready to join them? Apply now.

10/07/2026

What makes Further East different? The people in the room 🌍🌎🌏

Our buyers don’t come from one region, one market or one way of selling travel. They represent a truly global community of travel designers and advisors, connecting extraordinary APAC hospitality with their clients from every corner of the world 🗺️

So, we thought we’d spotlight some of the global buyers joining us this year, sharing what they’re looking forward to at Further East, as well as some insider knowledge on how to really stand out on the showfloor.

Swipe through to meet some of the buyers you’ll find at FE26 ⏩

Like what you see? If you’re an exhibitor looking to join us in Bali this year, there’s still time to apply! Link is in the bio.

🇧🇷 Danilo Rondinelli - Terramundi
📍 Brazil

What excites you about Further East?

“Honestly, Further East is the show I look forward to the most all year. It’s small and intimate, and that’s exactly what makes it special — you end up building real connections with people in the industry instead of just quick hellos or cold meetings.

Mix that with the Balinese vibe and it becomes a truly unique environment to do business in. It’s the kind of thing that pushes us to keep developing and promoting tourism across Asia and the Pacific.”

🇧🇷 Danilo Rondinelli (cont.)

What are you looking for from our exhibitors?

“First, I want exhibitors to really be present and show us the best of their country, their product, their service. The ones who support us well are the ones who help us stay ahead of the market and ready to surprise our clients. So keep us in the loop, show us the trends and what’s coming next, and when we need it, help us curate the best possible experiences for our clients.”

🇦🇺 Kirsty Mitchell - Kirsty and Co
📍 Australia

What excites you about Further East?

“Further East has its own style! It has a really elevated feel, with poolside chats woven right in. Less ‘appointments’, more ‘conversations’. Relaxed, intimate, real — and that’s exactly where the best connections happen.

I also love the mix of exhibitors. Established luxury brands sit alongside boutique properties and exciting new ope

08/07/2026

Ice, ice, maybe?❄️🍭

By popular demand, will be back for Further East 2026! Their cart and team will be floating around our showfloor. Grab a plant-based, gluten-free lolly between your meetings or during networking breaks.

We can confirm they’re very tasty. And they add an extra pop of colour to our community 👌

Stay tuned for even more, brand-new partners joining The Circle in 2026!

02/07/2026

Going Further, giving back 🫶 Want to be part something incredibly special in Bali? Sign up for our Community Project, taking place on the Sunday before FE ✨

We’re returning to The Bagi Bagi Nasi Community Kitchen in Bali. It’s the base of where staff and volunteers dish up hundreds of meals a day for young people on the streets.

Last year was an experience that never left us. Which is why we’re bringing 25-30 of you to once again learn about the Ragam Foundation’s mission, whilst getting hands-on preparing and packing meals 🥣

If you join us on Sunday 1 November, you’ll also meet some of your fellow delegates early. The perfect opportunity for networking done differently…

Click the link in our bio to sign up for the FE 2026 Community Project!

25/06/2026

FE’s Guide to: Sri Lanka 🇱🇰

‘Hidden gem’ has become such a travel cliche. So it’s refreshing to dig into a place that really earns the phrase. Sri Lanka is a powerhouse of gemstone production 💎 More than 70 of the world’s finest stones can be found here, still largely governed by ethical, small-scale mining.

And when the landscape is this beautiful, we can’t stop searching for other treasures...

Did you know that Sri Lankan has the densest concentration of waterfalls on the planet? There’s one every 170 sq km. Travellers often seek the tallest falls in districts such as Koslanda, Badulla and Nuwara Eliya, but you’ll run across several on a trek through the Central Highlands.

Nature serves your tastebuds, too 😋 Sri Lankan cinnamon is the most aromatic and delicious of any light spice. Called ‘true’ or ‘Ceylon’ cinnamon, it’s layered, flaky, and functions as an antioxidant. Try it in a traditional village fish curry with cooking classes run by 🥘

Rubber is another massive Sri Lankan export. Plantations here make the rare crepe rubber latex for shoes, surgical supplies and book binding. Its harvest inspired some of the most distinctive colonial architecture of the 20th century. We recommend a stay at , a 100-year-old bungalow on a rubber and tea plantation.

The rarities keep coming in Sri Lanka. You can tour the estate of Geoffrey Bawa — who revolutionised Asian design with clay, stone, timber and Tropical Modernism — with 🛠️ Or seek out one of only three Teeth of The Buddha. Exhibited in the city of Kandy, it was allegedly saved from the great man’s funeral pyre 🙏🦷

There’s much to discover on longer paths as well, like the Pekoe Trail: a 323-km hike across 22 stages of hill towns, forests and history. Looking for a stop-off? Cool those feet in an infinity pool at 🏊

Bookmark this post and unearth Sri Lanka’s greatest adventures at FE this year 📌 ⛏️ All the brands we’ve mentioned will joining us in Bali in November! 🌴

17/06/2026

New faces going further 🤩 Wondering who’s taking steps onto our showfloor this year? The next wave of Asia-Pacific excellence.

Say hi to seven exhibitors we’ve recently signed up for FE26:

📍🇻🇳 Banyan Tree Lăng Cô

Inspired by Central Vietnam’s fishing villages and Huế’s imperial heritage, Banyan Tree Lăng Cô blends contemporary luxury with a strong sense of place, framed by the mountains and coastline.

📍🇦🇺 Australian Wildlife Journeys

AWJ offers expert-led wildlife encounters across Australia, combining immersive small-group experiences with warm hospitality. Every journey supports conservation through initiatives including habitat restoration, citizen science, and environmental stewardship.

📍🇮🇩 iNi ViE Hospitality

From private pool villas to design-led escapes, iNi ViE Hospitality curates distinctive stays across Bali. Bespoke comfort, thoughtful hospitality, and unforgettable experiences invite guests to connect with Indonesia’s culture and landscapes.

📍🌏 The Peninsula Hotels

The Peninsula Hotels combines timeless luxury, heritage, and legendary service across some of the world’s leading cities, creating elevated and memorable experiences for travellers seeking elegance, comfort, and exceptional hospitality.

📍🇮🇩 Alaya Hotels & Resorts

From the iconic Alaya Resort Ubud to the newly unveiled Alaya Suites Ubud, this collection is rooted in the spirit of Bali with authentic hospitality, refined design and meaningful cultural connections.

📍🇳🇵Kavya Himalayas

Perched in Nepal’s Himalayan foothills, Kavya Himalayas is a stunning wellness retreat focused on restoration and conscious living. Through healing experiences and Himalayan wisdom, guests leave feeling in tune with nature and themselves.

📍🇦🇺 Park Hyatt Melbourne

Park Hyatt Melbourne is a city sanctuary offering understated luxury, personalised service, elegant accommodation, and elevated dining, moments from the city’s cultural landmarks and green spaces.

What’s new with you? There’s still time to register interest for joining these exhibitors, or applying to meet them at FE. One week, one show 🤝 Chosen. Spotlighted. Seen. 🌏

11/06/2026

At Further east this year... You are 𝗖𝗵𝗼𝘀𝗲𝗻. 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁𝗲𝗱. 𝗦𝗲𝗲𝗻.

If you’re coming to FE you’re already at the top of the game in high-end APAC travel, and you deserve the space – and focus – to be discovered and inspired by others on your level. A Circle made solely for your kind of business ⭕️

No noise, no crowds - that’s what FE is all about. Our 2026 theme makes that even clearer.

So how are we making sure you’re truly seen at FE in November?

🧠 Custom routes through Open House to match your learning and networking style

☀️ Fresh morning activities and an elevated Sunset Session

🔎 A new format for The Scoop, our meet-the-media day

💃 Our biggest ever Closing Party at

Remember, our community is selective by nature, and intimate by design. Exclusive. Unmissable.

Want to be chosen, too? Apply or register interest for FE now! Link is in the bio 🔗

Address

London

Telephone

+442031764131

Website

http://www.furthereast.co/

Alerts

Be the first to know and let us send you an email when Further East posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Further East:

Featured

GM Suites Bed & Breakfast
6/8 Starkey Hill, Belmopan
Central Hotel London
16-18 Argyle Street, Kings Cross