Personify Shop

Personify Shop Personify is a lifestyle and gift shop in Duluth, GA. We offer a curated selection of modern + whims Thank you for visiting us at Personify! YAY!

We are Maddie Morden & Tammy Lopez, the mother daughter team behind this curated shop of modern + whimsical goods.

***Our new downtown Duluth location in the Parson's Alley development is now open***

Your patronage means the world to us and we’d love to meet you if we haven’t already (and we really mean that). Personify Shop's mission is to help you personalize your world with unique and beauti

ful items – we never stop looking for special and thoughtfully made goods. We’ve always loved treasure hunting, especially together, so we decided to open up shop in May 2014 in the mountain and lake resort area of Lakemont, Georgia near Lake Rabun. We opened a more permanent location in our hometown of Duluth, GA in April 2017! Personify Shop specializes in carrying a variety of women's clothing, lifestyle accessories, home goods, and gifts. Our passion is to find extraordinary products so you can fill your life with quality goods that you can love for a lifetime (and so you can give the best darn gifts around). We know you have great taste – you’re shopping at Personify *wink wink*! Please connect with us on Instagram, Facebook, or Pinterest, through email or a phone call, or, our favorite, in person at either of our locations. We’d love to hear from you!

This week at Personify 🍓🦆🌞🧴🫐🛶🏕️🌻
06/24/2026

This week at Personify 🍓🦆🌞🧴🫐🛶🏕️🌻

I have spent a lot of time at trade shows and this is my best advice for new buyers! is my home show and I have found s...
06/12/2026

I have spent a lot of time at trade shows and this is my best advice for new buyers! is my home show and I have found so many treasures there. What questions would you have for a retail buyer? Buyers - what would you add to the list below?
1. Walk as much of the show as possible - These trade shows are HUGE. You won’t be able to see everything but cover as much as you can! I can’t tell you how many times I’ve found a future bestselling product hidden away somewhere I wouldn’t normally go into. Get your steps in! 2. Look for products not brands - I see stores make this mistake all the time. You want to showcase YOUR OWN BRAND not someone else’s. We have thousands and thousands of vendors. If I like one thing from a brand that sells thousands of items, I’m buying the one thing that I know will sell. 3. Utilize future ships dates and have a budget - You don’t want everything you find at market to come at once. Have an “open to buy” plan and budget. Spread out your buys throughout the year and put cancel dates on orders - especially seasonal ones 4. Appointments will slow you down - This is probably my most controversial take. If you have too many appointments you won’t ever find anything new; however, appointments can be very important. You don’t want to get stuck with a temp order writer who doesn’t know about the line or market specials. I make appointments with reps who know I like to work fast. I’m loyal to the reps that I’ve been working with a long time and are the most helpful. Sometimes if I don’t have time for an appointment I will take pictures and send them the order during the show so they get full credit for it. 5. Seasonality is super important - What season are you buying for? When is Easter next year? Retail sales are driven by seasonality and holidays. Make sure you’re stocked correctly for those! 6. Trust your gut - ultimately YOU are the one who knows what’s going to sell best in your store. If you’re excited about something chances are your customers will be too and vice versa.

Just a small sampling of some of our favorites that we found for the fall in the shops at AmericasMart Atlanta | ANDMORE...
06/12/2026

Just a small sampling of some of our favorites that we found for the fall in the shops at AmericasMart Atlanta | ANDMORE® today! What are you snagging when it comes in? 🍂🛍️💛

In honor of Personify being 12! Should we do a part 2? What questions would you have for someone in the independent reta...
05/24/2026

In honor of Personify being 12! Should we do a part 2? What questions would you have for someone in the independent retail business?

Summer is in full swing at Personify! 🌞🇺🇸⛱️🐛⚽️🎣🏊‍♂️
05/22/2026

Summer is in full swing at Personify! 🌞🇺🇸⛱️🐛⚽️🎣🏊‍♂️

Our claw clip restock is going fast. Pick your poison. 🐍🍥🐌🪿🍊🌹🐟🌸🐇🪻🌊🌼🐈‍⬛🍓🧿🪽
05/06/2026

Our claw clip restock is going fast. Pick your poison. 🐍🍥🐌🪿🍊🌹🐟🌸🐇🪻🌊🌼🐈‍⬛🍓🧿🪽

Address

Atlanta, GA

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 8:30pm
Friday 10am - 8:30pm
Saturday 10am - 8:30pm
Sunday 12pm - 5pm

Telephone

+17707765812

Website

Alerts

Be the first to know and let us send you an email when Personify Shop posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Personify Shop:

Shortcuts

Share