HSMAI Asia Pacific

HSMAI Asia Pacific HSMAI isa 90-year old global hotel association for sales, marketing and revenue management people wo

29/05/2026

"Creativity, The True Cost of Limited Staff"

Are you maximizing every revenue opportunity in your hotel?Many hotels focus heavily on room revenue, but some of the mo...
29/05/2026

Are you maximizing every revenue opportunity in your hotel?

Many hotels focus heavily on room revenue, but some of the most profitable opportunities can come from ancillary revenue streams such as F&B, spa, activities, upgrades, transportation, and more.

In this self-paced online course, you'll learn practical strategies to identify, develop, and grow ancillary revenue across your property—helping you increase guest spend and improve overall profitability.

🎓 How to Increase Your Hotel Ancillary Revenue
📚 100% Online | Self-Paced

👉 Enrol now: https://academy.hsmai.org/how-to-increase-your-hotel-ancillary-revenue-course/

Meetings and events are becoming one of the biggest revenue opportunities in hospitality — but many teams still rely on ...
28/05/2026

Meetings and events are becoming one of the biggest revenue opportunities in hospitality — but many teams still rely on traditional sales approaches.

HSMAI Academy’s Events Revenue Management Courses are designed to help hoteliers optimise function space, drive upsell opportunities, and maximise event profitability.

✔️ 100% Online
✔️ Practical & Hospitality-Focused
✔️ Learn Anytime, Anywhere

🎓 Explore the courses:
https://academy.hsmai.org/events-revenue-mgmt-courses/

CHDM demonstrates that you:✔ Understand the complexities of digital marketing in hospitality✔ Can competently manage hot...
28/05/2026

CHDM demonstrates that you:
✔ Understand the complexities of digital marketing in hospitality
✔ Can competently manage hotel digital marketing activities
✔ Make informed decisions that support overall marketing goals

If you’re ready to strengthen your digital expertise and stand out as a commercial leader, CHDM is your next step.

👉 Learn more: https://academy.hsmai.org/certification-hotel-digital-marketer/

🌟 Innovation, curiosity, and commercial thinking in action — congratulations to Mehmet (Mat) Aylanc, Winner of the 2026 ...
27/05/2026

🌟 Innovation, curiosity, and commercial thinking in action — congratulations to Mehmet (Mat) Aylanc, Winner of the 2026 HSMAI APAC Rising Leader Award! 🌟

Selected through a competitive judging process by an expert panel and later chosen by the audience at the 2026 HSMAI APAC Commercial Strategy Conference in Singapore, Mat’s finalist pitch video stood out for its creativity and practical business impact.

Representing The Bell Pool Villas in Phuket, Matt showcased “Pulse” — an AI-powered revenue and forecasting platform he built to help boutique hospitality businesses make smarter commercial decisions without the cost of enterprise-level systems.

What made the presentation especially compelling was the combination of innovation and practicality: using AI-assisted tools to solve real operational challenges, improve forecasting visibility, and drive stronger commercial performance for a smaller independent property.

Mat’s achievement reflects the next generation of hospitality commercial leaders — agile, resourceful, data-driven, and unafraid to rethink how things are done.

Congratulations again on this well-deserved recognition! 👏👏

🌐 Are you making the most of your hotel’s data to drive growth and profitability?💡 On Sale NowHSMAI Members: $250 (from ...
27/05/2026

🌐 Are you making the most of your hotel’s data to drive growth and profitability?

💡 On Sale Now
HSMAI Members: $250 (from $495)
Non-Members: $295 (from $400)

📅 Start anytime – online, self-paced
🎓 HSMAI Certificate on completion
🔗 Enrol here: https://academy.hsmai.org/product/hotel-data-analytics-course/

The HSMAI Hotel Data Analytics Essentials course blends theory with hands-on practice to build your data confidence.

Learn how to:

Read, interpret, and apply hotel data

Spot trends and improve performance

Make smarter commercial decisions

Perfect for hotel professionals in sales, marketing, revenue, or operations ready to sharpen analytical skills.

💼 Ready to stand out as a hotel sales leader?The Certified Hotel Sales Leader (CHSL) designation from HSMAI Academy is a...
27/05/2026

💼 Ready to stand out as a hotel sales leader?

The Certified Hotel Sales Leader (CHSL) designation from HSMAI Academy is a globally recognized credential that validates your expertise, experience, and leadership in hotel sales.

This certification helps you:
✅ Strengthen your credibility and career prospects
✅ Benchmark your knowledge against global standards
✅ Join an elite network of certified commercial leaders

If you’re driving revenue and leading teams in hotel sales, this certification is your next step.

🌍 Learn more and apply: https://academy.hsmai.org/certification-hotel-sales-leader/

🏆 Congratulations to Angela Lau, Winner of the 2026 HSMAI APAC Trailblazer Award! 🏆Announced live at the 2026 HSMAI APAC...
26/05/2026

🏆 Congratulations to Angela Lau, Winner of the 2026 HSMAI APAC Trailblazer Award! 🏆

Announced live at the 2026 HSMAI APAC Commercial Strategy Conference in Singapore, Angela was selected as this year’s winner after progressing through a competitive judging process by an expert panel before presenting her finalist pitch video to the CSC audience, where she was chosen by over 200 of her APAC commercial peers and industry leaders amongst the finalists.

Representing The Ascott Limited, Angela impressed the audience with a powerful presentation on transforming marketing into a measurable commercial growth engine through stronger alignment, data-driven strategy, and AI-powered marketing innovation.

Her presentation highlighted how one global framework can drive stronger commercial performance while still allowing flexibility for local market ex*****on — a topic that strongly resonated with hospitality leaders attending the Commercial Strategy Conference 2026.

Congratulations again to Angela on this well-deserved recognition and outstanding achievement! 👏👏

Ready to take the next step in your revenue management career?Earn your Certified Revenue Management Executive (CRME) cr...
26/05/2026

Ready to take the next step in your revenue management career?
Earn your Certified Revenue Management Executive (CRME) credential — a globally recognised certification that validates your expertise and leadership in revenue optimisation.

👉 Learn more: https://academy.hsmai.org/certification-revenue-management-crme/

🚀 Ready to Grow Your Career in Hotel Revenue Management?Revenue Management is no longer just about pricing rooms — it’s ...
26/05/2026

🚀 Ready to Grow Your Career in Hotel Revenue Management?

Revenue Management is no longer just about pricing rooms — it’s about driving profitability, understanding market demand, optimizing strategy, and becoming a key commercial leader within hospitality.

The HSMAI Certificate in Revenue Management for Hospitality is designed to help hospitality professionals build practical, industry-relevant skills that can immediately support better business decisions and stronger hotel performance.

✔ 100% online & self-paced
✔ Learn from global hospitality revenue management best practices
✔ Ideal for hotel professionals looking to upskill or transition into RM
✔ Boost your commercial knowledge and career opportunities

Whether you work in reservations, sales, front office, marketing, or revenue management, this program will help you better understand the commercial side of hospitality and stand out in a competitive industry.

🎓 Learn more & enrol today: https://academy.hsmai.org/certificate-revenue-management-hospitality/

📩 Questions or inquiries? Email: [email protected]

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28 Burwood Road
Sydney, NSW
2134

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