Mama Rentals

Mama Rentals Australia's first and largest dress hire for before, during and after pregnancy. Why buy something you would only ever wear once?

Hire one of a kind maternity dresses from us - save money, look amazing and reduce fashion waste all at the same time! Hi, I'm Alice, the founder of Mama Rentals. I started planning my own maternity photoshoot when I was about 7 months pregnant. Being someone who is passionate about the environment and striving to live a waste free/minimalist lifestyle, I didn't want to buy new dresses that I woul

d only wear once. I searched many second hand and fashion rental websites, but nothing was quite as nice as the gowns I envisaged for my maternity photos, something flowy, feminine and romantic that is perfect for an outdoor photo shoot. So I started this idea of hiring out maternity gowns for maternity photo sessions and other special occasions to mama to be’s in Australia. I wanted to help expecting mums out there to save money and look incredible, as well as to reduce the amount of textile waste we create as a whole. With this idea in mind, I stumbled across beautiful maternity designer brands like Fillyboo Maternity who also happens to be a sustainable fashion label. We have also included dresses from much loved desginer brands such as Coven&Co, Spell and Reclamation. In order to make Mama Rentals a zero waste business, I make a conscious effort to reuse, recycle or compost all mail satchels whenever possible. All of our mail satchels, shipping labels and even packing tapes are made of compostable materials that will biodegrade within 3-6 months. I do this in the hope that it would inspire my customers to think more about zero waste living, as well as to ensure I leave as little of a carbon footprint as possible while running a business. I hope Mama Rentals can become part of your cherished memory during this very special time in your life.

Aimee wears our We Are Reclamation Magic Maker Gown - Dark Ivory, captured by  📸💐One of our wedding faves for a reason 🤍...
02/06/2026

Aimee wears our We Are Reclamation Magic Maker Gown - Dark Ivory, captured by 📸💐

One of our wedding faves for a reason 🤍✨

Our We Are Reclamation Magic Maker Gown in Dark Ivory is one of those pieces that feels even more beautiful in real life. Handmade from vintage French lace, with all the dreamy movement and detail that makes it so special ✨

Perfect for boho weddings, elopements, maternity moments, or honestly anyone wanting something a little magical 🤍

And one of our favourite things about this gown?
It works beautifully bump or no bump, and is loved by so many of our plus size girls too ✨

A little note: this gown is unlined, so you may prefer to pair it with a slip underneath 🤍

Available for hire in One Size, fits AUS 6 all the way up to an AUS 18-20 💖

Jen  wears our Coven & Co Stevie Robe, captured by .hannahj 📸✨Okay but this robe at sunset… 🥹🤍The Coven & Co Stevie Robe...
28/05/2026

Jen wears our Coven & Co Stevie Robe, captured by .hannahj 📸✨

Okay but this robe at sunset… 🥹🤍

The Coven & Co Stevie Robe is one of those pieces that just photographs so beautifully. Soft cotton, dreamy lace sleeves, and designed so you can tie it under the bust and let your bump peek through ✨

Perfect for maternity shoots, getting ready on your wedding day, or honestly just feeling beautiful in this season of life 🤍

Available for hire in One Size fits AUS 6-12 ✨

28/05/2026

One week nothing fits, the next week everything fits differently, and somehow you still have weddings, baby showers and events to attend ✨

Our By Nicola Belle Maxi Dress in Bordeaux Flora is one of those rare dresses that still feels elevated, flattering and comfortable through all the changes. The off-shoulder neckline, sheer sleeves and soft fitted silhouette make it such a dreamy option for bump dressing ❤️

Available for hire size Size M, best fits AU 10 ✨

Ashley wears our White Lotus Tulle Maxi Dress  📸✨Soft, airy, and made for moments like this 🤍The White Lotus Tulle Maxi ...
26/05/2026

Ashley wears our White Lotus Tulle Maxi Dress 📸✨

Soft, airy, and made for moments like this 🤍

The White Lotus Tulle Maxi flows so beautifully with its delicate sleeves, open back and effortless silhouette ✨

Perfect for maternity photoshoots, especially when worn open to gently frame and highlight your bump 🤍

Available for hire in One Size, fits AUS 6-16 ✨

Kelsey wears our Rooh Collective Poppy Zephyr Maxi Dress, captured by  💛📸There’s something about pieces like this 🌼The P...
21/05/2026

Kelsey wears our Rooh Collective Poppy Zephyr Maxi Dress, captured by 💛📸

There’s something about pieces like this 🌼

The Poppy Zephyr Maxi Dress isn’t just for a bump, it’s just as special after baby, when your body is still changing and you’re learning to feel like yourself again 💖

Soft, floaty and easy to wear, it gives you that little bit of confidence without asking too much 🌼

Available for hire in sizes M, L and XL 💛

Hannah in our Aje Pandorea Layered Maxi Dress at a wedding 💖✨The kind of dress that just works ✨The Aje Pandorea Layered...
19/05/2026

Hannah in our Aje Pandorea Layered Maxi Dress at a wedding 💖✨

The kind of dress that just works ✨

The Aje Pandorea Layered Maxi Dress in Clay Coral is soft, floaty and so easy to wear, making it perfect for maternity and beyond 💖

Because looking and feeling good during pregnancy shouldn’t feel complicated 🤍

Available for hire in size XXS, M, L, and 2XL ✨

Nothing bonds mums like a 6:42am meltdown text 🤣
14/05/2026

Nothing bonds mums like a 6:42am meltdown text 🤣

Ashlee wears our White Lotus Tulle Maxi Dress, captured by   ✨📸Soft, airy, and made to move with you 🤍The White Lotus Tu...
14/05/2026

Ashlee wears our White Lotus Tulle Maxi Dress, captured by ✨📸

Soft, airy, and made to move with you 🤍

The White Lotus Tulle Maxi drapes so effortlessly, with its flowing silhouette, delicate sleeves and that beautiful high slit ✨

Designed to feel just as beautiful with a bump or without, and easy to wear through every stage 🤍

Available for hire in One Size, fits AUS 6-16 ✨

13/05/2026

Find your event dress with us 🤍✨

This stunning Meshki Kaitlin One Shoulder Maxi in Burgundy is one of those pieces that just works. Flattering, elegant and made to hug your curves in all the right places 🙌

With its asymmetrical neckline, sheer mesh detailing and soft ruching, it’s perfect for wedding guests, baby showers, formal events and special evenings ✨

Because the right dress really does make all the difference ✨

08/05/2026

The kind of moments you don’t realise you’ll miss one day 🤍

The way they reach for you
The way they laugh
The way they fit perfectly in your arms, just for now

Motherhood isn’t always easy
But it’s full of moments like these, quiet, fleeting, everything

Happy Mother’s Day to every kind of mum 🤍

📹 By the amazing

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Sydney, NSW

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