FoundPop

Furniture designed to transform retail. Available to rent by week or month. Official supplier to the London Fashion Week.

28/08/2026

Activations don’t always have to be here today, gone tomorrow.

by Sahara’s London residency this summer is a perfect example. Inspired by the sophistication of 90s fashion, the brand brought its seasonless collection into a space designed for shopping and community.

Residencies are giving brands more time to build a presence, bring their community together and see what a physical space can become, without committing to a permanent retail space.

Behind-the-scenes, FoundPop supplied the furniture across the space, from hanging rails and fitting rooms, to the cash and DJ desk, supporting the different ways the space needed to work throughout the residency.

As residencies continue to grow in popularity, we’re making it easier to plan, with seasonal residency packages coming soon. In the meantime, explore our limited-time London Fashion Week showroom packages.

25/08/2026

Fashion Week, made easier.

Our ready-to-book LFW packages bring together the furniture most requested by brands and production teams, with options for showrooms, press days, retail activations and events.

Built from years of experience, designed to make booking one less thing to figure out.

One week left to secure your package. Preferential pricing ends 31 August.

14/08/2026

More scenes from the OSLO RUNWAY Showroom by K&H

Explore the activation on POP-ID and get in touch to host during London Fashion Week. Our custom packages are available through August, terms and conditions apply.

13/08/2026

A year on from the OSLO RUNWAY Showroom by K&H, we’re looking back at an activation that showed exactly why London remains such a powerful platform for international fashion brands.

Bringing Norwegian fashion and lifestyle brands together in London created more than a showroom. It created a reason to discover new names, meet the people behind them and build connections within a new market.

That’s the power of showing up IRL. The right space can turn visibility into conversation, and conversation into opportunity. Learn more and see the photos on POP-ID.

With London Fashion Week just around the corner, we’re looking forward to seeing more international brands make their way to the city.

Planning a showroom or activation this September? Reserve your London Fashion Week packages in August for preferential pricing and delivery dates.

12/08/2026

Planning for London Fashion Week can mean a lot of moving parts, so we’ve made one of them considerably simpler.

Our ready-to-book London Fashion Week Packages bring together premium FoundPop furniture across a range of options, from activation essentials through to larger productions, giving brands, agencies and production teams a straightforward way to plan their furniture.

Choose the package that fits your project and book directly, with preferential London Fashion Week package pricing available until 31 August.

Working to a particular brief? Give the FoundPop team a call on +44 (0)20 3871 5571 and we’ll help you find the right furniture for your space.

03/08/2026

That’s a wrap on the Goodlids summer tour!

From Manchester and London to the brand’s first-ever New York City pop-up in Brooklyn, this year’s tour showed how taking a brand on the road can create meaningful connections with customers across multiple markets.

For the third consecutive summer, FoundPop was proud to support the UK leg of the tour with design-led furniture rentals, helping bring each pop-up to life.

As founder Dane Watson shared in our recent POP-ID Debrief, “The goal is for each pop-up to feel local, but with our distinctive New Zealand perspective.”

It’s a philosophy that made every stop feel authentic while celebrating the character of each city. Head to POP-ID to see more photos and read our full conversation with Goodlids.

Thinking beyond a single pop-up? Whether you’re planning a multi-city roadshow or a seasonal brand activation, we’re here to help.

Photos Goodlids New Zealand
Furniture FoundPop

16/07/2026

Scenes from in Shoreditch, open through Sunday!

After kicking off their summer tour in Manchester, Goodlids has returned to London for a third consecutive year. We caught up with founder Dane Watson ahead of the next opening in Brooklyn to chat all things community and the power of pop-ups, now live on POP-ID.

10/07/2026

Scenes from Graduate Fashion Week, where the next generation of designers took centre stage this summer.

Returning to the last month, the event brought together emerging talent from across the UK to showcase collections, creative perspectives and the ideas shaping the future of fashion.

A physical showcase does more than display work. It creates a moment for designers to connect with industry, build visibility and bring their creative vision to life in front of a live audience.

supported this year’s event with premium and sustainable furniture rentals, helping create considered spaces for graduate exhibitions, showcase areas and creative installations throughout the venue.

Planning a fashion showcase, exhibition or brand experience? Discover design-led furniture rentals built to help your space make an impact.

09/07/2026

Boston Manor’s Sundiver pop-up at Hackney Gallery is the perfect reminder of what makes music culture so powerful: community.

Created to celebrate the album’s release, the space gave fans the opportunity to meet the band, get merchandise signed and spend time with others connected by a shared love of the music. More than a retail experience, it became a place for conversations, discovery and connection.

Featuring FoundPop’s signature furniture, including hanging rails, shelving and display cases, the activation provided a flexible backdrop for merchandise and storytelling while keeping the focus on the fan experience.

For artists, labels and music brands, pop-ups offer a unique opportunity to bring an audience together in a way that digital channels alone can’t. They create space for deeper engagement, strengthen relationships with existing fans and introduce new audiences to a project through shared experiences and word of mouth.

As audiences continue to seek meaningful, in-person moments, the artists creating opportunities to gather around a release are often the ones building the strongest communities around their work.

Planning a summer album launch, merch drop or fan event? Get in touch to explore how FoundPop can help bring your next music activation to life.

02/07/2026

Music has always brought people together. But today, artists and labels are finding new ways to build momentum around a release.

We believe the most effective activations give fans a role to play, not just something to observe. Here’s a few of our favourites to inspire your next event:

✔️ Boston Manor — An album launch pop-up where fans could meet the band, collect signed merchandise and celebrate the release together.

✔️ Night Dreamer — A multi-day exhibition exploring the stories, influences and creative process behind a new record, culminating in a live showcase.

✔️ Eminem x Complex — A Soho takeover combining exclusive merchandise, rare vinyl, immersive storytelling and a surprise appearance from the artist.

✔️ Julia Wolf x AWAL — A secret East London merch drop announced just days before opening, rewarding loyal fans with an intimate community-led experience.

Each activation approached fandom differently, but all recognised the same opportunity: giving people more ways to engage with the music beyond simply pressing play.

For artists, labels and managers planning a summer release, these experiences offer something valuable: a chance to create deeper connections, reward communities and give a release a life that extends beyond launch day.

Explore more music activation inspiration on POP-ID.

Boston Manor photos by Harry Steel
Night Dreamer 🌍 photos by Amy Hunter
Marshall Mathers Complex UK photos by Jeremy Deputat and Alistair McVeigh
Julia Wolf AWAL photos by Natasha Austrich

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