STS Hospitality Group

STS Hospitality Group STS Hospitality Group (Austria, Armenia & Georgia) Management, Consulting, Advisory and Training Today’s Traveler expects MORE. MORE Service. MORE Value.

Your local partner for Georgia & Armenia representing CPH Hotels. Lets carry the Passion for Service into the heart of your house... Let’s partner for MORE.

11/04/2026

Hospitality is not about running operations.

It is about creating moments people remember!

29/01/2025

A Morning Moselle Armenia Jermuk

I AM WaterI am the source of everything. At MOSELLE ARMENIA Jermuk, I have built all that surrounds me.There, they take ...
13/10/2024

I AM Water

I am the source of everything.
At MOSELLE ARMENIA Jermuk, I have built all that surrounds me.

There, they take care of me, as one takes care of a loved one. With all my strength, my purity, and my attributes, I am here to transfer my power to you. Water travels throughout your body carrying nutrients, oxygen, and wastes to and from your cells and organs.
MOSELLE ARMENIA JERMUK coming soon.

Why Is Hospitality Technology Essential?The hospitality sector is extremely competitive, making it essential to keep up ...
11/04/2024

Why Is Hospitality Technology Essential?

The hospitality sector is extremely competitive, making it essential to keep up with the latest hospitality technology trends. Technology can help businesses streamline their processes, reduce costs, lower staff workloads, increase revenue generation potential, and improve customer experience delivery.

Soft Skill Trainingis an essential element of the training program for hotel staff in the hospitality industry. This tra...
10/04/2024

Soft Skill Training
is an essential element of the training program for hotel staff in the hospitality industry. This training helps employees to learn how to interact with customers and colleagues, as well as create a positive and welcoming environment. Soft skills are essential for developing relationships with guests and building trust within the organisation.

It focuses on customer-centric and people-focused skills such as customer service, emotional intelligence, multitasking abilities, communication, and teamwork. Customer service training helps staff understand how to provide excellent service to guests and make them feel welcome. This type of training encourages employees to be friendly and courteous, answer any questions that guests may have, and resolve any issues in a timely manner.

Emotional intelligence training is also an important part of soft skill training for hotel staff. Through this type of training, employees can learn how to empathise with customers and recognise their needs in order to provide the best customer experience possible. Additionally, understanding emotional intelligence can help create better relationships with colleagues and lead to a more positive work environment.

Multitasking abilities are also important for hotel staff as they often have to juggle multiple tasks at once while remaining professional and courteous. Soft skill training can help employees develop the skills necessary to efficiently manage their workload, such as effective time management and organisation.

Finally, communication and teamwork are essential for providing excellent service. Through soft skill training, staff can learn how to effectively communicate with customers and colleagues in order to ensure that everyone is on the same page and working together towards a common goal.

Soft skill trainings are an important part of any hotel staff’s training program as it helps them become better equipped to provide exceptional customer service.

www.sts-hospitality.com
www.stshospitalitygroup.com

Do I really need employee training?YES, YOU NEED!Here are some main reasons to Invest in Training Programs for Hotel Sta...
09/04/2024

Do I really need employee training?

YES, YOU NEED!

Here are some main reasons to Invest in Training Programs for Hotel Staff:

Every business wants their staff to deliver the best service possible. In the hospitality industry, providing excellent customer service is essential for success, and hotel staff members play a major role in ensuring customers have an enjoyable experience – to effectively meet customer needs and ensure satisfaction. Investing in training programs for hotel staff comes with a variety of benefits, and here are a few of them:

1. Enhanced Customer Service: Training programs provide staff with necessary knowledge and skills to effectively meet customer needs. The more knowledgeable they are about the hotel’s products and services, the better able they are to answer questions and address requests. This helps foster better relationships between hotel staff members and customers, ensuring an enjoyable experience.

2. Improved Productivity: Training programs help equip staff members with the skills to efficiently perform their duties, resulting in improved productivity. By investing in training that is tailored to their specific roles, employees can become more efficient and effective in carrying out their tasks.

3. Increased Job Satisfaction: Employees who are provided with adequate training and development opportunities tend to have higher levels of job satisfaction. This is because they feel more confident in their roles and competent in being able to handle customer inquiries or problems.

4. Reduced Turnover Rate: By investing in training for hotel staff, employers can reduce the employee turnover rate, resulting in cost savings. Training programs help staff stay engaged and motivated, which in turn encourages them to stay longer with the hotel or business.

In the next post we will look deeper on Soft Skill Trainings – stay connected!

www.sts-hospitality.com
www.stshospitalitygroup.com

REVENUE MANAGEMENTCHAPTER III:Key objectives of Revenue ManagementSegmentation is the art of categorizing the market int...
08/04/2024

REVENUE MANAGEMENT

CHAPTER III:
Key objectives of Revenue Management

Segmentation is the art of categorizing the market into distinct groups,
each with unique characteristics and needs. In Revenue Management, Segmentation involves identifying and targeting specific customer segments.
This principle recognizes that different customer groups have varying preferences, behaviors, and willingness to pay.
By tailoring strategies for each segment, hotels can optimize their offerings, marketing messages, and pricing to maximize revenue.
Segmentation ensures a more personalized and effective approach to meeting the diverse demands of the market

Inventory Management is a fundamental principle in Revenue Management.
In the hotel industry, it involves the strategic allocation and control of room inventory to maximize revenue.
This principle ensures that hotel rooms, are efficiently utilized without overbooking or underutilizing. Successful Inventory Management strikes a delicate balance, ensuring optimal room availability to meet demand while avoiding revenue loss due to unsold rooms.

Inventory best practice:
Set restriction like Minimum length of stay (MinLOS) on high.
commissionable channels, to push force bookings via less commissionable channels.
Compare your category supplements from low to high with your direct competitors, to avoid revenue- /occupancy decrease.
Price Optimization is like finding the perfect balance based on how many people want to book a room.
This way, hotels can improve income while offering better deals than your competition. Having a dynamic pricing strategy that adapts to what guests are willing to pay, ensuring the hotel generates the most possible revenue.

Pricing best practice:
Analyze your sold room categories via the OTA`s Extranet from the last 365 days, to see which room types are sold very well, and which may be optimized. (Check the calculated supplement.)

www.stshospitalitygroup.com
www.sts-hospitality.com

Your hotel is 7 years or more on the local market?You feel like it's time for a facelift?We from STS Hospitality Group a...
08/04/2024

Your hotel is 7 years or more on the local market?
You feel like it's time for a facelift?
We from STS Hospitality Group are your preferred partner in polishing your product. Supporting and planning your possible renovation and redefining standards for your team.
Ask for more.

REVENUE MANAGEMENT Objectives: As we explore Revenue Management, it guides hotels towards achieving their financial obje...
06/04/2024

REVENUE MANAGEMENT

Objectives:
As we explore Revenue Management, it guides hotels towards achieving their financial objectives, the ultimate goal is to optimize pricing strategies,
finding the delicate balance that attracts guests while maximizing revenue.

CHAPTER II:

When we speak about the process of Revenue Management following steps are crucial:

Step !:
Set the initial pricing for hotel rooms, considering factors such as costs, market conditions, and perceived value. This is the starting point for the revenue management process. Looking on initial pricing we should not forget to focus on dynamic pricing reflecting the demand and overall market behavior.

Step 2:
Predict future demand per segment and external factors like your competition is performing. The step in overall provides insights into expected booking patterns.

Step 3:
Efficiently allocate available rooms to different channels and markets. Make strategic decisions to optimize occupancy levels without risking overbooking or underutilization.
Goal: Maximize revenue by managing the distribution of available rooms

Step 4:
Control how rooms are distributed across various booking channels, including online travel agencies (OTAs), the hotel's website, and other platforms. Ensure a balanced and effective distribution strategy.
Goal: Being focused on channel mix and pricing per segment to enhance overall revenue, positively influencing your REVPar. (Revenue per available room)

Step 5:
Did we achieve the target (RN, ADR, RevPAR) with the measures?
The target should always be the budget in the form of Rooms revenue or the key figure RevPAR.

Stay connected for more - Chapter III coming soon.

www.stshospitalitygroup.com
www.sts-hospitality.com

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Tbilisi

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