29/05/2026
At this year’s Panathēnea Festival (.festival), a platform for forward-thinking dialogue on the changing tech ecosystem, Kalia Konstantinidou () Group Executive Officer of Empiria Group, joined a vital conversation on the future of hospitality.
Participating in the panel “Hospitality & Guest Experience in a Changing Travel Ecosystem,” during the Future of Travel & Hospitality Tech event hosted by travelstaytion, Kalia addressed the profound shift currently shaping the global hospitality landscape.
The discussion brought together perspectives from across the travel and hospitality ecosystem on the changing expectations of today’s traveler, the evolving role of loyalty, and the ways technology is reshaping the guest journey.
In this context, she highlighted the importance of creating meaningful connections with guests, the opportunity for AI to support more personalized relationships, and the balance between the reassurance of established brands and the individuality that travelers increasingly seek from destinations and hotels.
Reflecting on this evolution, Kalia emphasized that technology should never act as a substitute for hospitality, but rather as a tool that strengthens a sense of place, community, and human connection.
For Empiria Group, this is closely aligned with an approach that embraces technology as an enabler, while keeping human connection, authenticity and sense of place at the center of the guest experience.
