Principe di Salina

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Principe di Salina Welcome to the Principe di Salina

If you would love to live on the greenest of the Aeolian Islands,
in the middle of the Mediterraneo,
on the slopes of its Volcano;
if you enjoy traditional food and discover new island-style;
if you still believe in the value of family and been taken care of;
if you take delight in both private and convivial moments;
if you would like to share stories and collect new ones;
if you take care of time as the most precious of your treasures,

You are and you will always be welcome here, at Principe.

It hasn’t been the easiest week.In 2020, in the middle of the pandemic, I organised a rescue flight out of Tel Aviv. Fif...
25/10/2026

It hasn’t been the easiest week.

In 2020, in the middle of the pandemic, I organised a rescue flight out of Tel Aviv. Fifty people ended up on board. If I’m honest, I did it mostly for Zisou, my cat.

We landed in Rome in the middle of the night, in a country that had closed its doors, and drove the whole length of Italy with him in the back seat, heading for Salina. Our house wasn’t ready, so we moved into Principe with him, Room 1, and stayed for three weeks. He was our most demanding guest. And our favourite.

This is a love letter to him: about love, loyalty, and what a cat taught me about hospitality.

Link in bio, or reply me ZISOU and I’ll send it straight to you.

“You should never leave Salina,” my friend Rudston (Maremma Safari Club) told me. “This island is magic.”Fifteen days be...
15/10/2026

“You should never leave Salina,” my friend Rudston (Maremma Safari Club) told me. “This island is magic.”

Fifteen days before closing, I felt it too. So: Pollara. Two hours, Fonzies, a pineapple juice, and one song, six minutes long, during which I did absolutely nothing but look.

How lucky.
How I love October.

I have guests coming back every September. Same room. Same table. Same spot by the sunset where something in them finall...
11/10/2026

I have guests coming back every September. Same room. Same table. Same spot by the sunset where something in them finally exhales.

Principe di Salina is not their home. It is the place they love. The place that strips away the noise and gives them back a version of themselves they had temporarily misplaced somewhere between January and now.

They don’t come back to stay. They come back to remember.

And they leave — every time — a little more themselves than when they arrived.

New letter from Salina is live. About the difference between a place you love and a place that is home.

Link in bio — or reply me BLUE 🔵

Last night I went to bed at 4am. For the past month, I’ve been waking up at 6. You can do the maths, and I’d rather you ...
04/10/2026

Last night I went to bed at 4am. For the past month, I’ve been waking up at 6. You can do the maths, and I’d rather you didn’t.

But that’s the funny thing about change. You build a new rhythm, you feel very proud of it, and then life sets a long table under the stars, pours the w**e, and reminds you that the plan was never the point. These are the tables from last night’s wedding: linen, candlelight, flowers bending toward each other, and twenty-odd people who’d travelled a long way to say yes to something new. If that isn’t a portrait of beginnings, I don’t know what is.

My new letter on Substack is about exactly this: the beauty that’s already around us, the strange comfort of being mid-journey, and the quiet power of deciding to be the protagonist of whatever comes next, even when we haven’t slept. Especially then, perhaps.

Reply CHANGE to receive the full letter.
Coffee recommended. ☕

29/09/2026

Why October in Salina you might ask?

🐬💙
Grazie Michela Mazzola

20/09/2026

Half a month ago Santie joined our team at Principe di Salina who simply shows up as her best self. Every morning. She also teaches the 7 and 9 am body flow classed by the pool.

Within two weeks, the energy of the entire hotel shifted. People arrived earlier. The morning service felt lighter. One person — no grand gesture, no speech — and the space changed around her.

This is the thing about a small hotel on a small island: nothing stays private. What one person carries through the door becomes everyone’s morning. And when what they carry is beautiful — a quiet joy, a genuine presence, a way of being that lifts rather than weighs — you feel it in the dinner service, in how a table relaxes, in the invisible temperature of the whole day.

Beauty travels. Generosity fills rather than diminishes. The love you put into a space comes back in how people move through it.

Running Principe has taught me this more than anything else.

New letter from Salina is live — about what we put out into the world, and what comes back.

Reply me SANTIE and I’ll send it straight to you.

Think about the last time you experienced something that felt effortless.⁠⁠A dinner that flowed perfectly. A stay somewh...
13/09/2026

Think about the last time you experienced something that felt effortless.⁠
⁠
A dinner that flowed perfectly. A stay somewhere that felt so right you couldn’t quite explain why.⁠
⁠
That feeling is never accidental. It is an orchestra.⁠
⁠
Principe di Salina has fourteen rooms and twenty instruments. The front desk is the first violin — the guest hears it first, forms their entire impression from that first exchange. The kitchen is the strings — the foundation everything rests on. Housekeeping is the percussion — invisible until something goes wrong, and then suddenly the only thing anyone notices.⁠
⁠
Twenty instruments. Fourteen rooms. The mathematics of a small hotel are deceptively simple. The music is not.⁠
⁠
And when it works — when the evening goes the way evenings are supposed to go, when the guest exhales at dinner and the conversation goes too late and nobody wants to leave — twenty instruments played together without anyone noticing any single one of them.⁠
⁠
That is the whole point. That is all of it.⁠
⁠
New letter from Salina is live — it’s about orchestras, red curtains, and the invisible work that makes the visible thing beautiful.⁠
⁠
Link in bio — or Reply me CURTAIN and I’ll send it straight to you.

After three months of nonstop heat, the rain has finally arrived. A bit of water for our island, which was much needed.I...
12/09/2026

After three months of nonstop heat, the rain has finally arrived.
A bit of water for our island, which was much needed.

I turned on the candle, playing jazz music and we are enjoying the thunder.

Hello September.

During Covid, dolphins entered the port of Malfa.The silence, the empty ferries, the closed hotels — and then the dolphi...
06/09/2026

During Covid, dolphins entered the port of Malfa.

The silence, the empty ferries, the closed hotels — and then the dolphins, deciding that now, finally, the port was quiet enough. It lasted a few months. Then we came back. And they didn’t.

Let me ask you something nobody in the travel industry seems to want to ask.

Is August still the best time to come?

Because the evidence is starting to suggest it isn’t. Forty degrees. Etna smoke. The particular grey of a sky that has absorbed too much. A sea warm in the way that tells you something is wrong rather than something is wonderful.

The Salina in the photographs exists. It is real. It is extraordinary.

It just doesn’t exist in August anymore.

It exists in May, when the capers are just beginning and the sky is the blue that made you want to come in the first place. In September, when the heat softens and the island exhales. In October — when it becomes completely, quietly itself.

New letter from Salina is live — and it’s the one I’ve been wanting to write for a while.

REPLY me DOLPHINS and I’ll send it straight to you. 🐬

Do hotels have blacklists?Yes. But that’s not the interesting part.Last night I gave a guest a bell. The Stromboli erupt...
30/08/2026

Do hotels have blacklists?

Yes. But that’s not the interesting part.

Last night I gave a guest a bell. The Stromboli erupts every seven or eight minutes and everyone was so busy talking and eating pizza that nobody was turning around to look. So I asked someone to ring it when the next eruption came. Twenty-two people raised their heads, watched something extraordinary happen in the dark, and went back to their dinner.

Nobody had to stop. Nobody had to choose.

I stood at the edge of the terrace thinking: this. This is exactly why I do this.

The joy of giving someone a perfect evening is the best part of this job. Not the reviews. Not six months fully booked. Just — that moment existed. I was part of making it happen.

The blacklist exists for the same reason the bell does. Because when the match is right — and it usually is, beautifully, completely right — it is everything. And protecting that is how it stays that way.

New letter from Salina is live — it starts with a bell and asks a question nobody talks about.

Reply me BLACKLIST and I’ll send it straight to you.

Indirizzo

Via Nazionale 3
Malfa
98050

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