Shoals Soul

Shoals Soul Events & Culture of the Shoals

It’s First Friday! We will be selling merch and magazines in front of the ANCO building (corner of Court St. & Mobile St...
08/06/2021

It’s First Friday! We will be selling merch and magazines in front of the ANCO building (corner of Court St. & Mobile St.) - so come stop by and stock up on Vol 3! We will be there from 5-8pm and would love to see you✨

Shoals Community! Y’all showed up this past weekend during Handy and made our pop-up shops a huge success 🙌🏼 We are so t...
08/04/2021

Shoals Community! Y’all showed up this past weekend during Handy and made our pop-up shops a huge success 🙌🏼 We are so thankful for the support of Vol. 3! Did you miss out on your copy? You can order it through our link here (https://shoals-soul.shop/products/copy-of-shoals-soul-magazine-volume-3)

Photo of Christine Ohlman by Andrea Belk

SHOALS! We are selling magazines in front of Big Bad Breakfast - Florence from 7am till noon TODAY and in front of 306 B...
07/31/2021

SHOALS! We are selling magazines in front of Big Bad Breakfast - Florence from 7am till noon TODAY and in front of 306 BBQ Florence from noon until 10:00pm. Come say hi and stock up on merch and a new magazine! ❤️

POP UP SHOP TODAY 🏁 We will be in front of 306 BBQ Florence starting at 10:00am and ending around 9:00pm. Come stop by t...
07/30/2021

POP UP SHOP TODAY 🏁 We will be in front of 306 BBQ Florence starting at 10:00am and ending around 9:00pm. Come stop by to pick up your copy of Shoals Soul Volume 3 as well as some new merch! See you soon 👋🏻 (Photo from North Alabama Speedway article in Vol. 3)

Backstreet’s back and so are we - Shoals Soul Volume 3 OUT NOW ✨Order online through our link below or visit our pop-up ...
07/29/2021

Backstreet’s back and so are we - Shoals Soul Volume 3 OUT NOW ✨

Order online through our link below or visit our pop-up shops this weekend to read our special feature on Backstreet Boys discussing what Gary Baker and The Shoals means to them, as well as articles covering incredible artists, sports, artisans and more.

https://shoals-soul.shop/products/copy-of-shoals-soul-magazine-volume-3

✨POP-UP SHOP SCHEDULE BELOW✨Here are the details on where you can come purchase your issue of Shoals Soul Vol. 3! We are...
07/28/2021

✨POP-UP SHOP SCHEDULE BELOW✨

Here are the details on where you can come purchase your issue of Shoals Soul Vol. 3! We are so excited to see y’all this weekend - cover announcement tomorrow morning 👀

LOCATIONS:
• FRIDAY, JULY 30TH:
- 10:30am till 3:00pm + 4:30pm until 9:00pm at 306 Barbecue in Florence
- 4:30pm until 9:00pm at the corner of E. Mobile & Court Street

• SATURDAY, JULY 31ST -
- 7:00am till 12:00pm at Big Bad Breakfast - Florence
- 12:00pm till 2:30pm + 5:00pm until 9:00pm at 306 BBQ Florence
- 5:00pm till 9:00pm at the corner of E. Mobile & Court Street
- 5:00pm until 9:00pm at Birdy's in Muscle Shoals

Come grab a copy, some merch and say hey! 👋🏻💛

Excited to get your new copy of Soul? We are excited for you to see all the incredible individuals we are featuring! Our...
07/27/2021

Excited to get your new copy of Soul? We are excited for you to see all the incredible individuals we are featuring! Our Pop-Up shops will be this Friday & Saturday - we will be releasing times and locations tomorrow. Can't wait to see everyone! 🤍

The big week is finally here ✨ Shoals Soul Vol. 3 is out THIS FRIDAY! We will have daily posts previewing what you can f...
07/26/2021

The big week is finally here ✨ Shoals Soul Vol. 3 is out THIS FRIDAY! We will have daily posts previewing what you can find in this upcoming volume - details on where you can get your copy will be released THIS Wednesday!

Don’t blink 🏁
07/24/2021

Don’t blink 🏁

“Setting my mind on a musical instrument was like falling in love. All the world seemed bright and changed.” - W.C. Hand...
07/23/2021

“Setting my mind on a musical instrument was like falling in love. All the world seemed bright and changed.” - W.C. Handy 🎺 Handy Fest starts tonight and Soul Volume 3 launches in a week! We are beyond excited for what all is coming 💛 Keep an eye out for details in the next few days

Nothin’ beats the people here in The Shoals 🌞
07/07/2021

Nothin’ beats the people here in The Shoals 🌞

We’ve missed this 🤍 Summer is here, and it’s time to get back to the things that make The Shoals so incredible
06/18/2021

We’ve missed this 🤍 Summer is here, and it’s time to get back to the things that make The Shoals so incredible

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Florence, AL

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Shoals Soul

IN A WORLD WHERE EVERYTHING IS MADE IN PIXELS, WE STILL BELIEVE IN THE SANCTITY OF PAPER.

There’s something beautiful and slow about taking the time to collect the thoughts and images and events of our community and commit them to a permanent form.

The stories we want to tell in Shoals Soul are a collection of small things such as hopes, dreams, music, art, and culture. These are the rare and tiny diamonds of human experience that will be placed in a spotlight for all to shine together. Our goal is to create a frame in which we can celebrate what it means to be alive in The Shoals at this time. We believe life here is good, and we aspire to capture the soul of our collective experiences to share that goodness not only with our own community, but the world at large.

Shoals Soul is a FREE monthly publication with a controlled distribution of 10,000 copies per issue. You can find copies all over The Shoals- in high traffic areas like coffee shops, restaurants, and hotels, and community supporters like Shoals Chamber of Commerce, Tourism and beyond. For everything that gets printed we will distribute it on all digital channels. This means that the story of The Shoals is shared both in print and on social media, blogs, videos and more. No matter how someone consumes media, we want the entire world to have access to and treasure the spirit of The Shoals.