Amity Outdoors

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Amity Outdoors helps outdoor hospitality properties close the gap between a beautiful vision and an operation that can actually sustain it.

Consulting across hotels, RV parks, marinas, and glamping.

10/29/2026

When was the last time you walked your property as a guest?

Most of us walk it every day. We see the loose pedestal cover, the bin that needs emptying, the site that needs gravel. We see the work.

A guest sees something else. The sign that is hard to read after dark. The bathhouse that is spotless at nine and tired by four. The office door that looks closed when it is open.

Both views matter. Only one decides whether they come back.

Once a month, I arrive the way a guest does. Same entrance, same time of day, nothing in my hands. I write down everything I notice before I let myself fix any of it.

It is the most useful hour I spend on a property.

10/29/2026

A long-stay guest forgets the welcome by the second week. What they remember is everything after it.

That guest is more common than many operators plan for. In ARVC's 2023 Industry Outlook survey, 40% of parks in the South reported a typical stay of more than 14 days.

So the work shifts. The Wi-Fi that holds on a full Saturday night. The leak fixed before lunch. The team member who still stops to ask how the grandkids' visit went.

First impressions win the booking. The fourth week wins the return.

When the operations are right, the outdoors does the rest.

10/23/2026

Some of the best memories are made somewhere between the road and the campsite.

Early mornings with coffee outside. Long evenings around a campfire. New places to explore. Familiar faces you look forward to seeing again.

There is something about RV camping that makes it easier to slow down and enjoy the people around you.

It is not always about how far you travel or where you end up.

Sometimes it is simply about having nowhere else you need to be.

More time outside. More time together. More memories worth making.

What is one campground you would go back to again and again?

10/23/2026

RV shipments are down 14.2%.
Park model shipments are up 21.1%.

Two very different trends in the same industry.

The latest RV Industry Association report caught my attention.

For campground owners, I think there is a bigger conversation here.

Are we seeing a shift in the types of accommodations people are investing in? What does that mean for the future of our properties?

Park models can create opportunities to reach new guests, diversify revenue, and make better use of existing land.

But there is another side to that investment.

More units mean more operating expenses. More maintenance. More labor. More capital.

More revenue does not always mean more profit.

Sometimes expanding makes sense. Sometimes the better investment is improving the performance of what you already have.

I broke down the latest industry numbers, what they actually tell us, and what campground owners should consider before making their next investment.

Read the full article:
https://www.amityoutdoors.com/post/rv-shipments-park-models-campground-owners

I am curious. Are you seeing more park models being added in your market?

Follow Amity Outdoors for more industry insights, operational strategies, and conversations about outdoor hospitality.

10/22/2026

There is harmony between strong operations and a great guest experience. The challenge is finding it.

Too often, hospitality businesses focus heavily on one at the expense of the other.

Cut expenses. Increase revenue. Improve occupancy.

All important. None should come at the expense of the guest experience.

After 20 years in hospitality, I have learned that the strongest properties do both well.

They operate efficiently. They invest in their people. They understand that the guest experience is part of the business strategy, not an added expense.

Good operations should support great hospitality. Not compete with it.

I am curious where other operators see the biggest disconnect. Is it staffing, expenses, or the pressure to drive revenue?

Follow Amity Outdoors for more conversations about leadership, operations, and the business behind outdoor hospitality.

10/21/2026

What if becoming a better leader starts with doing less?

Less noise. Less urgency. Less pressure to always be moving.

More clarity. More intention. More room to think.

Strong leadership isn’t measured by how busy we are. It’s reflected in how we show up, the decisions we make, and the people we influence.

And sometimes, the best thing we can do for ourselves and those we lead is step outside and get a little perspective.

At Amity Outdoors, we believe leadership, wellness, and the outdoors are deeply connected.

If you believe success should include a life well lived, you’re in the right place.

Follow for fresh perspectives on leadership, intentional living, and the value of getting outside.

10/08/2026

It was 6:00 a.m., and I was sitting on the side of a Utah mountain.

I went up looking for elk. What I found was healing.

My dad passed away suddenly last week. I do not usually share things this personal, but this week taught me something I already knew, and it hit harder this time.

I needed balance. I needed peace. And I knew the place I would find it was in the silence of the mountains, watching the landscape for elk and deer.

Some mornings they showed up. Most mornings they had other plans. Either way, I came down a little more like myself.

There is a quiet up there you cannot find anywhere else. Quiet enough to hear your own thoughts and finally let them settle.

It reminded me why I care so much about the work I do. More and more people are discovering how restorative nature can be. They come to slow down, find their balance, and reconnect with what they have lost touch with.

I love being part of that for our guests. I love helping create places where people can heal. That is worth building well, and it is worth running with care.

Grateful for Utah, for the mountain, and for my dad.

10/06/2026

Someone recently asked me how to take an employee off the park loop. The plan was to mount a camera and check occupancy from the office.

I understand the impulse. Labor is expensive, and efficiency matters. But that drive around the park was never only about counting sites.

It is where you notice the water line that has started to pool. It is where a guest who would never call the office waves you down and tells you what is wrong, or what is going right.

A camera can tell you a site is occupied. It cannot tell you the person in it had a hard week and needed someone to say good morning.

I ask my teams to treat that loop as one of the most important parts of the shift. Walk the grounds. Check on the guests. Wave. Stop and talk when someone wants to talk.

Technology should take the paperwork off our plate so we have more time for people, not less.

We are the heartbeat of these places. Do not lose sight of that.

10/05/2026

Two locations.
90% direct bookings. Very little reliance on OTAs.

That did not come from a massive ad budget.

It came from building a hospitality operation people wanted to come back to.

At Amity Outdoors, we believe direct booking starts long before someone clicks “Book Now.”

It starts with the first inquiry.

A real person answering.
A team that knows the property.
Thoughtful communication before arrival.
Experiences that feel personal.
Service guests actually remember.

Then we build the systems behind it so that experience can be delivered consistently — whether the owner is on property or not.

OTAs have a place. They can introduce a guest to your property.

But the goal should be to make sure the next relationship belongs to you.

More direct bookings.
More returning guests.
Stronger margins.
A brand people remember.

That is the kind of hospitality operation we build at Amity Outdoors.

If your property is too dependent on OTAs, struggling to turn first-time guests into repeat guests, or needs a stronger operational strategy behind the brand, reach out.

We would love to help you build it.

09/15/2026

This was the caption we landed on for the boosted follower post:

We have never been more connected.

But access is not connection.

Connection takes attention.
Presence.
Time.

And somehow, outside makes more room for all three.

It does not ask for our attention.

It gives it back.

Get outside.
Connect to what matters.

Follow Amity Outdoors. -> -> ->

Address

Saratoga Springs, UT
84045

Telephone

+18013696700

Website

http://www.amityoutdoors.com/

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