08/06/2026
Did you know that for the past three years, and likely even longer, Stellenbosch has been the proud host of the incredible Wine Tourism Conference?
The 2026 programme explored how wine tourism can thrive in the experience economy, create meaningful connections with guests and communities, and remain relevant in an ever-changing world.
Each year, delegates travel from near and far to be part of these conversations, bringing together passionate professionals from across the wine and tourism industries.
And after a full day of learning, networking and exchanging ideas, we're always delighted to be the comfortable place you return to. Whether it's a quiet moment in the garden, a glass of wine by the fireplace, or simply a good night's rest, Baruch is here to make your Stellenbosch stay feel like home.
Planning your next conference visit to Stellenbosch? We'd love to welcome you. Book your stay via the link in our bio. 🍷✨
Images: Wine Tourism Conference | Riaan West