03/10/2026
Before a guest sees your photos, they've already ticked the filters.
Airbnb's most-searched amenities in 2025 were pool, free parking, wifi, air con or heating, kitchen, hot tub, washer or dryer, self check-in, TV and BBQ grill.
Six of those fit in almost any London flat. If one is missing from your listing, guests who filter for it never see your flat.
When UK travellers choose where to stay, price and location come first (26% each), then reviews (18%) and cleanliness (12%). You can't move your flat, but the rest is in your control.
Thinking about short-letting your London flat? DM us "SEARCH" or tap the link in bio.
Sources: Airbnb internal data (2025), YouGov (July 2025).